Welcome people of Instagram, thank you for clicking on this link to learn more about us and what we do :-)

First thing’s first, we’re definitely not Instagram professionals… I think that’s pretty obvious! But it’s a bit of fun and we love connecting with like minded people.

We’re a proudly Australian online business and are one of Australia’s highest-rated online bicycle parts and accessories stores which I’m super-duper proud to be a part of. 

This site is what we do – it’s our eCommerce store. We started it many years ago when running an online shop was considered some sort of crazy idea, and it’s grown to what it is today.

Feel free to browse – we carry a range of specialist bicycle parts, accessories and clothing accessories. We’re not big and we don’t pretend to be, so if you think we’re the next Wiggle selling the same Shimano stuff every other bike shop does – sorry, that’s not what we’re about. Our site looks different because we are different. And there’s nothing wrong with that.

If you haven’t already, you’re invited to connect with us on Instagram – don’t be afraid to say hello… we’re not robots and we do read (and respond to) comments, likes and messages!